Yoli Martinez

Working off existing maps, designed and created labels highligting business and transit stops in Philadelphia as part of a gift guide package. Each web map also had an accompanying social-first promo used as both the feature image in stories and in social video.

Implemented a success and error state redesign for newsletter sign-ups. Changes had to account for a component that appears in multiple locations with specific design specs for each. The submitted state was determined by the result of a validation step that was also tracked with Google Tag Manager.

Working along side a designer and product manager, broke up the redesign of newsletter landing pages into three MVPs. The work involved ACF refactors, Google Tag Manager tracking as well as conditional rendering for mobile/desktop layout differences.

Designed and created the layout, navigation and interactive elements for a year's long award-winning investigative story looking into how the city of San Francisco's changing policies around RV parking affect a Latinx community.

A table showing the number of police shooting cases missing from FBI data nationwide by user location or department. Collaborated with editors to tackle design challenges: making the UX minimal and clear while fitting long and sometimes repetitive department names in limited real estate.

In connection with the release of decennial census data, this multi-newspaper project showed readers how demographics changed in both their neighborhood and in areas across the country. The design and build allowed for each Hearst publication to customize the default comparison point and toppers.

A series of neighborhood guides that also feature census and education data. The key to this project was creating easy-to-use templates for both developers and editors, so new guides could be created by other Hearst newspaper publications.

A project that looks at infrastructure and zoning problems that contribute to Houston's flooding. Working closely with the newsroom's photo, graphics and data team we created an award-winning explainer that continues to be a piece the newsroom and readers turn to during inclement weather.

This multi-part project had one key anchor, a searchable database of episiotomy and cesarean rates for all hospitals in Texas from 2016-2019. The series easily toggles from English to Spanish, including the full searchable database, graphics and captions.

A scrolly timeline that looked back at the role the Federal Reserve played in stabilizing the corporate bond market followed by the skyrocketing yield required by investors to buy those bonds during a tumultuous time at the start of the pandemic.

Personalizing financial data was the main goal for this fun quiz that used reader responses to reveal the budgeting system that could work for them. An exciting part of this project was working closely with the reporter and designer as we figured out how different responses should affect the final result.

A months-long reporting project that involved calling hundreds of police departments to find towns with only one police officer. As the fentanyl crisis was starting to take root and school shootings were increasing, the story featured officers in three remote locations to document how they dealt with these rising issues.

The goal for this story was to create visualizations that helped drive home the main point in the investigation: how the amount of financial support for crime victims correlated with the race of those asking for help.

As a key member of the Diversity Committee, I updated style guides, organized the newsroom's first appearance at NAHJ and started a non-profit mixer at NICAR and IRE that still continues to this day. I'm most proud of advocating for the publication of The Marshall Project's first diversity report for which I also helped with goal setting and editing.